Description

This degree is a challenging program that will provide students with real-world experience in today's competitive workplace. It will also prepare students for a rewarding career or create a solid path to a graduate degree. This program teaches future leaders how to compete globally in both the public and private sectors. Students pursue careers and interests in finance, management, ethics, environmental sustainability, entrepreneurship, and more.

A marketing degree prepares students for a wide variety of positions. Marketing skills can be applied in all for-profit and non-profit industries including financial services, healthcare, retailing, professional sports, governments, and education. Students will learn to:

• Understand various facets of consumer behavior.

• Develop customer surveys.

• Analyze customer behavior and purchase data.

• Create marketing strategies for goods and services; for non-profit and for-profit organizations.

* Note: Additional fees may apply

** All fees are subject to change without notice