Double Degree - Bachelor of Arts - General Major Humanities & Bachelor of Management - Marketing (Optional Co-op)

4401 University Drive, Lethbridge, Alberta, Canada | Public University | Established 1975

Other Courses
About this course
Duration 60 Months
Level Bachelors courses
Description

With a combined BA/BMgt or a BSc/BMgt degree, you can explore a multitude of interests and careers. For example, if you are interested in managing an art gallery, you can major in art and general management. If sports marketing ignites your passion, you can major in kinesiology and marketing. The Combined BA/BMgt or BSc/BMgt degree program takes five years (50 courses) to complete and leads to the conferral of two degrees.

Bachelor of Management - Marketing

Marketing is a combination of art and science appealing to creative people with an analytical orientation.

Marketers are the crucial link between an organization and its customers/end-users and suppliers, building relationships that benefit all parties. Consequently, marketing is rooted in a strong understanding of the customer, whether an individual or an organization.

Identifying consumer needs, developing new products/services or communications strategies, ensuring products and services are available where and when consumers want them, determining prices, and having the ability to adjust all of these for domestic and international markets for different cultures — that’s the job of a marketer.

If you are creative, practical, like both people and numbers, show strong analytical abilities and have excellent communications skills (including listening), one of the many available careers in marketing may interest you. While different types of marketing jobs require different skill sets, marketers need to communicate effectively, work independently, be self-motivated and willing to show initiative.

Almost one-third of North Americans are employed in marketing or marketing-related positions. Marketing’s role within organizations is becoming increasingly important, and marketing professionals hold crucial positions.

Bachelor of Arts - General Major Humanities

A General Major in Humanities, unlike a single discipline major, allows you to customize your course selection to your interests and abilities. Where you compromise depth of focus in one area, you gain breadth of knowledge in a few key areas, thus increasing your flexibility. This multidisciplinary approach provides access to the "big picture" or the wider context of any subject area. Conversely, the courses you choose can enhance your focus and provide a cross-discipline perspective on one particular theme.

* Note: Additional fees may apply

** All fees are subject to change without notice

Fees & Expenses

1st year tuition fees
Fees components Amount
Tuition & fees CAD 18,600
Other expenses in 1st year
Fees components Amount
Cost of Living CAD 10,000
Book and Supply Fees CAD 2,500
Students’ Union Fees CAD 896
Student Administrative Fees CAD 418
International Health Centre Fees CAD 74

Entry Requirements

Entry requirements for this course
Class 12th

Min GPA: 65.0% Convert grades

Exams

English Proficiency Requirements:

For direct admission, applicant must be from an English speaking country or meet either of the following English test scores:

  • Min TOEFL iBT: 80 (Min Reading: 16.0, Min Writing: 18.0, Min Listening: 16.0, Min Speaking: 16.0)
  • Min IELTS overall: 6 (Min Reading: 6.0, Min Writing: 6.0, Min Listening: 6.0, Min Speaking: 6.0)
  • Min Duolingo English Test Score: 105

This program does NOT offer conditional admission

Need Help in Applying Abroad?

Location

University City 4401 University Drive, Lethbridge, Alberta, Canada
Size of city
Population of City 0
Wikipedia Link https://en.wikipedia.org/wiki/University_of_Lethbridge

Need Help in Applying Abroad?

Get end-to-end help from Travel Education in shortlisting and applying to colleges.

Contact Us

Other universities

Book an Appointment